Art you can wear. An attitude you can keep.
JUL & MYRA approaches fashion as part of a wider creative house: statement clothing, designer bags and accessories share a visual language with our contemporary street art. Sculptural lines, expressive graphics and flame-inspired details connect the pieces without making them identical.
The collection explores the meeting of elegance and a punk spirit. Discover the design direction through BADASS, ETERNAL FLAME, UNTAMED and PUNKY. The images below are design previews; the collection is in development.
Sculptural couture
BADASS
Our sculptural coloured dress: an expressive silhouette, ivory flame forms and a punk heart.
In this orange and ivory design, the flame becomes a sculptural line across the silhouette. The coordinated handbag extends the same idea into an accessory, connecting dress and object within one visual statement.
I am a Princess… but make it PUNK.
Street-art tailoring
PUNKY
Our women's street-art blazer. Tailoring meets the attitude of a painted wall, worn here with a JUL & MYRA graphic T-shirt and cap.
The design combines a recognisable tailored form with colour and graphic expression. It carries the creative house's street-art vocabulary into an everyday wardrobe, where a jacket, a print and an accessory can each express the same independent attitude.
ETERNAL FLAME
A long white sculptural gown conceived around the movement and strength of a flame.
The design direction explores the relationship between an elongated silhouette and expressive volume. It belongs to the sculptural side of the collection, where clothing is imagined as a form in motion.
UNTAMED
Our women's wide-leg jumpsuit. An independent silhouette with flame-inspired lines and the JUL & MYRA signature.
UNTAMED brings the collection's graphic energy into a single flowing shape. The wide-leg proportion gives the design its stance while connecting it to the same visual vocabulary as the dresses, tailoring and accessories.
Designer bags and accessories within the creative house
Our bags are conceived as part of the same design conversation as the clothing and artworks. A colour relationship, a sculptural contour or a recurring symbol can link an accessory to a silhouette while allowing it to stand on its own. The BADASS preview shows this relationship between a dress and its coordinated bag.
From concept to a finished piece
Our approach to high-end fashion places visual identity alongside comfort, construction and attention to detail. Materials, proportions and finishing choices are part of the collection's development. Final composition, sizing, care guidance, production details and availability will accompany each released design.
Discover the artworks behind the visual universe and read about our creative process.
Our standards
Premium materials, comfort, durability and a strong visual identity guide the collection's development. How a garment feels matters as much as how it looks.
The collection is in development. For availability and collection enquiries, get in touch.